June 2010

Handling Inbound Calls

How you handle an inbound phone call from your marketing is extremely important to your success.  Many practices have successful marketing campaigns but fail to get the results ( patients ) they are looking to attract for a variety of reasons.  The first impression when a prospect makes the call is so important.  Is your call handler upbeat and friendly?  Do they project a sense of excitement about your abilities as the dentist?  Too many times a poor or untrained call taker will hurt the conversion process.